Practiced by management psychologists for decades, often in cases where executives needed an objective look at their interactions with those around them, coaching has carried somewhat negative connotations. Many such engagements were targeted toward faltering executives, or those that needed help with their people skills. But that has changed.
Coaching has surged in popularity in recent years, gaining increasing acceptance as a high-impact tool for executive development. At the same time, it is being offered by a growing number of practitioners, and finding broader and farther reaching business applications. Following is a review, and preview, of current and future trends in executive coaching—also known as individual executive counsel—as well as advice on how to ensure a productive coaching experience
Coaching is a developmental process with a variety of applications. Though it remains a popular remedial tool for faltering executives, the practice is focused increasingly on high-potential and senior managers. It is designed to help spur the kind of growth that prepares executives for future assignments and maximizes their performance.
The field has entered a phase of expanding growth and innovation, but the basics of good coaching remain the same. Choosing coaches who possess the right characteristics and who practice in an enlightened manner ensures that the individual and the organization will extract the highest value the process offers.